How much money Facebook? How many users has? How much does each of us to earn colossal social network? These and other questions are answered by the report for the first quarter 2014 published by Facebook!For its shareholders, Facebook publishes a rather detailed report that shows the trend of the company and usage data Facebook Platform, with much of the gains from advertising and “shopping” of services by users (For example, it pays to deliver a message to a person who does not fit in our friendships, or to sponsor a page or post).
Let us look at some of these charts to realize the turnover of Facebook that we all help to increase!
Some notes for a correct reading:
- Q1, Q2, Q3, Q4 are the various quarters year (Q1 is the first quarter)
- the values are usually expressed in MILLION (therefore $642 are 642.000.000 of Dollars)
Daily active users on Facebook via MOBILE (mobile app or mobile app)
as you can see active users are on a steady increase over time.
Gain Facebook for each user
This finding is particularly interesting: shows how a single user (average) Facebook has earned during the quarter.
Each individual European member has earned an average of about 2,44$ (Fortunately, these data are not expressed in millions of Euro ^ __ ^ ) in a quarter to Facebook.
Think about it.. simply scrolling through Facebook you enrich someone.
Also in this case it is clear that the greater drift induced by advertising, not by paid services.
Significantly higher (because the advertising companies invest more) income from U.S. citizens & Canada.
Net earnings of Facebook
despite a drop in collections, as you can see the gain is increasing.
Below you will find two methods to calculate net gain. There are alternatives, you do not have to add them.
The specialists claim that the non-GAAP calculation is the most reliable, even though by law must be published in the U.S. GAAP net income.
Therefore Facebook in the first three months of 2014 gained about 885milioni Dollars.
To read the full report: Facebook 1st quarter earning slides 2014